“The Wall Street Journal is out with a funny (and brutally honest) takedown of a word that has achieved almost-mythical status among business thinkers like me. That word is innovation, and it’s quickly losing whatever meaning it once had.” – Bill Taylor, Harvard Business Review
As Bill Taylor notes in his HBR post:
But if the CEO of a major company can call Gone Nutty! an innovation, then what isn’t an innovation? What does the word even mean anymore? As Berman aptly puts it, “Next time your boss starts droning on about innovation, it might be helpful to stop and analyze: Is she talking about building the next iPod or the next Pop-Tart?”
I’ve been wanted to write a quick post with links to the “Meet The Innovators” speaker series I’ve been moderating at Apple since February and then the HBR headline “Stop Me Before I Innovate Again!” this morning. And pop-tarts. Yikes. Shall I continue these conversations in 2014 under the banner “Meet The Most Over-Used Word” speaker series? Or “The Speaker Series Formerly Known As Meet The Innovators”? Or “Meet The People Not Innovating Pop Tarts”? Will changing the name be a pivot, iteration or evolution or some other over-used startup word?
I won’t innovate on a name change of the speaker series, but will continue to introduce new topics, experts, speakers and ideas. Hmmm, that’s innovative. Or iterative. Or evolutionary.
Whether looking for inspiration, ideas or heaven forbid! that over-used word relegated to sugary breakfast foods “innovation”, here is the complete list of “Meet The Innovators” podcasts (currently available on iTunes) from 2013:
UnGrounded (Chicago, October)
The Red Stamp Story (New York, October)
Digital Life (New York, October)
Tech Entrepreneurs (London, November)
The Angel Investor (New York, September)
Tech Changemakers (New York, August)
Brand Builders (New York, July)
Ecommerce (New York, June)
Venture Capitalists (New York, May)
Early Stage Investors (New York, April)
Social Video Marketing (New York, March)
Social TV (New York, February)
Mark your calendar for 2014, here are the dates for Meet The Innovators in New York City (Apple Retail Store, SoHo): January 15, February 12, March 12, April 16, May 14, June 18, July 16, August 13, September 17, October 15 and November 12.